Marketing
Baskin-Robbins ties up with Sony Pictures
To welcome the arrival of Men In Black™ 3 to the big screen on May 24, the ice cream specialty shop has rolled out treats inspired by the movie.
Baskin-Robbins ties up with Sony Pictures
To welcome the arrival of Men In Black™ 3 to the big screen on May 24, the ice cream specialty shop has rolled out treats inspired by the movie.
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First weekend of May to be “National Cookie Weekend”
Two cookie retailers teamed up to put smiles on as many faces as possible through cookies.
Ali Baba to work with Channelzero and Horizon for brand ‘revitalisation’
Channelzero will re-develop the brand as Horizon devises an integrated PR strategy in support of Ali Baba’s growth plans.
Documentary on McDonald’s Australia to air on April 2
The production company was given the opportunity to access all areas for a period of one week.
Hungry Jack’s launches 'The $5 Experiment' TV ad
The TV commercial featured the return of the Stunner meal deal.
Hungry Jack's to launch iPhone app
The iPhone app will be available for download through the Apple App Store in April.
Hungry Jack’s deal with Scoopon a first in Australia
This is the first time a major fast food outlet partnered with a group-buying site in the country.
Hungry Jack’s burger sale causes Scoopon to crash
SMH reports that more than 120,000 burgers were sold in less than three hours.
Noodle Box teams up with Mr. Men and Little Miss
Noodle Box chose six of the most famous characters and put them atop limited edition chopsticks for kids.
Jamaica Blue ends The Circle sponsorship
Foodco said it does not endorse nor condone the offensive remarks broadcast on The Circle last week.
Cold Rock customer gets gold bar
The winner of the Unlock the Gold Rock competition was awarded a 24 carat gold bullion bar worth more than $10,000.
Buyer of 1 millionth burrito wins $1000
Leap Day proved to be a lucky one for a Mad Mex customer.
Go Sushi launches "Take Me Home for Dinner" campaign
The franchise aims to make sushi a healthy dinner alternative.
Mad Mex shows the love this Valentine’s Day
Diners get the chance to win a year's supply of Burritos.
GYG to launch new loyalty program
The current ‘buy 10, get 1 free’ stamped loyalty card will no longer be handed out.
Subway talks about their goal to be the #1 Quick Service Restaurant Chain in every market they serve
How are they going to get there? Find out in this interview with their Regional Marketing and Profitability Manager, Ben Miles as he talks about...
