Marketing

Pizza Hut fans win in 'Sticky Situation' promo

Participants were covered in sticky BBQ sauce and walked away with all the cash they could grab for one minute from a glass box.

Pizza Hut fans win in 'Sticky Situation' promo

Participants were covered in sticky BBQ sauce and walked away with all the cash they could grab for one minute from a glass box.

Domino's appoints Elevencom as new creative agency

Elevencom will provide Domino’s creative strategy and campaign development across Australia and New Zealand.

High Tech Burrito turns 3

To celebrate, High Tech Burrito is holding a Burrito Eating Contest.

KFC joins Big Brother TV series

KFC and Holden are the major partners of the Nine Network’s reality series.

Domino's launches new logo

CEO Don Meij described the new logo as cleaner, stronger, and more modern.

Co-promotions - an Analyst's perspective

Co-Branding is symbiotic advertising / marketing. It allows companies the opportunity to be recognised along side other already established or...

Red Rock Noodle Bar Phil Colburn on building a QSR brand

We talk to Phil Colburn of QLD based Red Rock Noodle Bar on how they are carving out a niche in the competitive QSR space.

ISSUE OF THE MONTH: Celebrity Chef Endorsements, is it right for your QSR? - Part 1

In part 1 we speak to Paola Tanner, Director of Marketing Implementation from Fuse Franchise Partner.  For the past 10 years Fuse has developed a...

Muffin Break announces 2012 Ultimate Bake-Off Grand Finalists

The search for the fastest, cleanest, and all-round most excellent muffin maker in Australia and New Zealand will culminate in Sydney on 28 and 29...

Hungry Jack's iPhone app reaches 265,000 downloads

The app became the number one most downloaded free Australian app on the Apple App Store within 18 hours of launching on May 18.

McDonald's launches Facebook app with Spotify

‘The Social Playlist by Macca’s’ app is the first fully- integrated Facebook app in Australia to utilise the Spotify music platform and share...

What is new at Wendy's? Find out in this interview with their CEO Rob McKay

In this interview with their CEO, Rob McKay, we find out where they are finding growth, and what their long term and short term strategies are.

Pizza Hut launches Sticky Fingers TV campaign

The 15-second commercial by M&C Saatchi will air for five weeks nationwide.

Hungry Jack's focus on flavour supremacy in new ad campaign

The ad features the tagline ‘People, forget bland, you need to Eat Righteous’.

Want your QSR to do a "deal of the day"?

In part 1 of this series we interviews Raife Watson, Director of Sales and Strategy, Living Social, and find out the basics.

Find out the different ways that QSR’s are using their loyalty programmes

Loyalty programmes continue to be a powerful revenue-generating tool for QSR’s as some reach hundreds of thousands of members, and delivering a huge...

Dreamy Donuts to give away coffee machines

Customers with creative explanations as to why they want a coffee machine in their home stand to win an Ascaso coffee machine and grinder and 1kg of...