Marketing

McDonald's launches temperature driven ad

Weather-based ads introduced into its new campaign.

McDonald’s Chief of Marketing opens up

Talks about tactical marketing, long-term benefits and competition.

Degani reports strong results on digital marketing

The switch in focus benefits the chain, acquires new franchisees.

Crust goes Korean; Easy Way brings back a summer favourite; Mad Mex offers $2 tacos

Find out what the QSR's have been up to on social media this week.

Condé Nast Traveler gives Grill'd a stamp of approval

Names the franchise as the Best Restaurant Chain in Asia-Pacific.

Pizza Hut partners with new creative agency

In effort to amp up the chain's digital marketing.

Sumo Salad to open first store in North America

First location will be in Los Angeles, California.